Meet the team

Founder & CEO — London, UK

Jo co-founded the company with Stony and also holds the CEO position. Jo's background includes an Accountancy Degree and working at a Venture Capital Fund. In her free time, she loves to sail and is an avid skier and has come up with several well-thought-out, rational reasons why all board meetings should be held at Chamonix during the winter months.

Founder & Evangelist — New York, US

Stony's journey started with personal frustration over the lack of connections between Xero and Salesforce. His role includes working closely with partners, ISVs, Salesforce, and more. His background includes 4 years running a Salesforce Consulting company and building other Salesforce Apps. In his downtime, he enjoys hiking through the French mountains and being very discerning about coffee.

CRO — Colorado, US

Rob's expertise is in driving revenue growth through sales, retention, and strategic partnerships. With over two decades of experience in SaaS and B2B sales, he has successfully scaled startups from early-stage to multimillion-dollar revenues. He focuses on building strong teams, optimizing pricing strategies, and refining go-to-market execution. When he's not working, he's on the pickleball court, exploring new trails, or cheering on his boys in sports and music.

Solution Engineering — Atlanta, US

Tom brings over 15 years of experience in the Salesforce ecosystem working with ISV partners and is passionate about using technology to architect innovative solutions that help our customers solve business challenges. In his free time, Tom enjoys travelling with family and is a singer songwriter who plays regularly around the Atlanta area.

Marketing Director — Manchester, UK

Anthony is a Digital Performance and Growth Director with over 20 years of data-driven expertise across FTSE 100 companies and billion-dollar startups, transforming digital marketing strategies across B2C and B2B. When he's not optimizing digital ecosystems, he recharges with family adventures, tennis, and the occasional binge-worthy boxset.